Cascade Script was designed by Matthew Carter, the artist who was also behind Shelley Script and Snell Roundhand Script, both modelled on historical typefaces. Cascade Script is a reserved yet cheerful calligraphy typeface with slightly angular outlines and the look of having been drawn with a broad tipped pen. It invokes the 1940s, which saw the origins of the modern printing typefaces used mostly in the advertising industry. The agreeable Cascade Script with its lively and balanced forms is particularly good for short texts and headlines.