The extravagant Odin was designed by Bob Newman in 1972. Its figures display constructed basic forms and when set into words, the typeface builds closely set lines. The strong serifs catch the reader's eye and draws it horizontally across the page. The forms of the capital letters are particularly distinctive. In the upper third, the stroke beginnings seem to form a roof over the body of the letter, fragmented by a fine white line that lends them independence and dominance. Odin is best used for headlines in display point sizes.